By: The Copybot, March 15, 2013.
I don’t care who you are — blogger, freelance journalist, ghost writer, ad copywriter — if you are writing on the web then you need to absorb copywriting mechanics.
There are two ways to get to that point: learning and practicing. I can’t help you with the practicing part. You just simply need to write … and keep on writing. But I can help you with the education part.
Read more: http://www.thecopybot.com/2013/03/classic-copywriting-books/
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