3 Strategies to Connect With Your Audience (Hint: Start With Mutual Truths)
“I thought I’d start off by telling you a little bit about myself,” the presenter begins. “This is where I grew up. Beautiful, small, lovely.…
Tag: strategy
Zapier | The easiest way to automate your work
Connect Your Apps and Automate Workflows Easy automation for busy people. Zapier moves info between your web apps automatically, so you can focus on…
![4 Tips for Engaging Instagram Content [Examples]](https://iskcononline.com/wp-content/uploads/2018/04/engaging-instagram-content-940x518.png)
4 Tips for Engaging Instagram Content [Examples]
As a marketer, you might have noticed how traditional advertising is less effective. Even mobile ads are disliked by 70% of users . What can…
Start Caring About the User Experience Now
User experience is widely encompassing, involving everything from usability, accessibility and performance to design, aesthetics and marketing. Essentially, the user experience is the connection, emotions…
The Ultimate Guide to Background Images in Email
There are a lot of different design techniques you can use in an email campaign. Although animated GIFs , typography , and responsive design are…
![Instagram Marketing: 4 Features You Should Be Using [Examples]](https://iskcononline.com/wp-content/uploads/2018/02/instagram-marketing-940x518.png)
Instagram Marketing: 4 Features You Should Be Using [Examples]
It’s obviously not enough to create an account on Instagram and start shooting photos to share. Successful content marketers on this social platform tailor their…
8 Server Issues That Affect WordPress (and What to Do About Them)
We always have such a laser-trained focus on our WordPress site that sometimes it’s easy to forget that problems with it may not stem from…
How to Grow Your Audience From Zero to Millions in Less Than 5 Years
You’ve just been hired. Your boss comes to you and says, “We want millions of people regularly viewing our content within the next five years.…
The Art & Science of Selecting a Spokesperson
When is tapping a celebrity to endorse your brand a good idea, and who should you choose? In an age when scandals erupt in the…
4 Ways to Boost Email Deliverability
If you measure your email marketing success by open rates, you will need to re-consider the impact deliverability has on this metric. Campaigner provides four…
Understanding Website Redesigns via Qualitative and Quantitative Data
When redesigning a website section, organizations will usually observe user satisfaction decreases in the beginning. If marketers did their job correctly, however (and we will…
A 6-Step Framework for Purposeful Blogging
While blogging with a clear strategy in mind can be very beneficial, falling into the trap of posting just to post will leave you with…
How to get more traffic from Facebook
Traffic. It’s one of the most important drivers of content marketing . We create new content to attract it. We optimize existing content to attract…