Tag: Spiritual marketing

  • [Download] The 8-Step Email Deliverability Checklist to Generate More Conversions, Revenue, and Customer Engagement

    [Download] The 8-Step Email Deliverability Checklist to Generate More Conversions, Revenue, and Customer Engagement

    If you’re looking for more conversions, revenue, and customer engagement then it all starts with your email deliverability. For the last fifteen years of my professional career, and as the Senior Director of Deliverability at Maropost, I’ve specialized and concerned myself with one thing: email deliverability. While email deliverability has changed a lot in fifteen years,…

  • Email Marketing is Changing: Emails vs Triggered Emails

    Email Marketing is Changing: Emails vs Triggered Emails

    Emails versus Triggered Emails: Triggered emails are behavioral based. For example, if a customer leaves items in a shopping cart, the ecommerce company will send an email, reminding them to finish their order … Read More

  • Marketing to Gen Xers? Here’s What They’re Watching on YouTube

    Marketing to Gen Xers? Here’s What They’re Watching on YouTube

    Want some insight for marketing to the so-called “latchkey generation?” Looking for YouTube user demographics? Check out the latest research on Gen X engagement trends on YouTube Generation X, born between the mid-1960s and late ’70s, bore witness to the technology revolution. Its members are old enough to remember a time before the internet, but…

  • 2 Funnels Are Necessary for Content Marketing

    2 Funnels Are Necessary for Content Marketing

    At the initial meeting with a new client, I ask a simple question: What is the goal for your content marketing efforts? By far the most consistent answer I receive is “to generate leads and sales of our existing products.” While this is an important goal to have in any content marketing strategy, we often focus too…

  • Using electronic medias for religious awareness

    Using electronic medias for religious awareness

    One-in-five Americans share their faith online! Yes, you read it right! Five in one is a seriously big ratio. This can be seen as a golden opportunity to get our message across. All that we need to do is keep our presence constant on electronic medias, encourage others to participate, and there we go. Once their…

  • The Definitive Guide to Lead Nurturing

    The Definitive Guide to Lead Nurturing

    Lead nurturing has become an integral part of a successful marketing strategy—specifically when building relationships with potential buyers across multiple channels, even if they are not currently looking to purchase a product or service. Today’s potential buyers don’t become customers overnight—they require marketing over time as they self-educate and build trust with a company. Lead…

  • Facebook Page for Jesus, With Highly Active Fans

    Facebook Page for Jesus, With Highly Active Fans

    A North Carolina diet doctor has come up with a formula to create the most highly engaged audience on Facebook in the world, far surpassing marketing efforts by celebrities and sports teams. He draws on the words of Jesus and posts them four or five times a day.