Tag: Research Resource
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3 Strategies to Connect With Your Audience (Hint: Start With Mutual Truths)
“I thought I’d start off by telling you a little bit about myself,” the presenter begins. “This is where I grew up. Beautiful, small, lovely.” She shares details about her personal life and professional career. The introduction for Liz High’s presentation, Social Truth: Revealing What Truly Matters to Your …
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10 Tips From Best-Selling Authors That Will Polish Your Content
The one thing fiction and content marketing writers share is the desire to write something both beautiful and true. Beautiful content marketing captivates readers for years; it’s evergreen , always relevant, and continues to rank in Google’s top three results. It’s the equivalent to a beautiful and true piece …
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Must-Have Checklist to Creating Valuable Content
Editor’s note: A lot of people love checklists and all marketers love valuable content. That’s why we’re bringing back this post from a few years ago. “Every day, there is more and more to manage and get right and learn.” Who said that? It’s definitely someone in content marketing, …
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7 Social Media Metrics That Should Really Matter to Your Brand
Your social media pages have thousands of “likes” and followers. You think, “Awesome, this seems to be working.” But sooner or later you think: “Why aren’t we getting more sign-ups on the website? Why are additional sales not coming in? Something must be wrong.” You celebrated the vanity metrics …
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7 Easy Ways to Super Boost Your Newsletter Open Rate
You probably realize your newsletter ain’t the beans. You can’t sprout the open rate overnight. However, if you lay the groundwork with targeted and well-researched strategies, your newsletter will grow uncannily fast just like bamboo shoots. Let me ask – how do you measure the success of your newsletter?
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How to Use Quora and Reddit to Fuel Your Content Marketing Needs
Sites with user-generated content like Quora and Reddit can be gold mines for referring traffic to your website, boosting brand authority, and reaching niche audiences for your business. But you better respect what is and is not allowed on these powerful channels for distributing your content and increasing engagement. […] Read more
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A Breakdown of All Your Website’s Traffic Sources (What Means What?)
So. You know how we’re always on your case to measure your marketing? Get in good with your analytics ? Evaluate what’s working, and what’s not, so you can spend your time and dollars more wisely? That’s way easier to do when you understand what all the things you’re […] Read more
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15 Social Media Management Tools That Can Help Your Business Thrive
In today’s world, social media is one of the best ways for your business to stand out in its field and to reach a wider audience. Having an active presence on all major social networks, from Facebook to LinkedIn and beyond, is a necessity for any brand that wants […] Read more
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Shrink your images
Drag and Drop JPG , PNG & WEBP Why? With Shrink Me you can reduce your image file sizes without suffering visual quality loss, and thus make your sites and apps faster for your users. It is almost impossible for the human eye […] Read more
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15 Tools and Resources That Will Help You Grow as a Designer
This article was created in partnership with BAWMedia . Thank you for supporting the partners who make SitePoint possible. It’s hard to stay in your web design comfort zone when trends and technologies are in a continual state of change. Many of your design and development tools might continue […] Read more
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If You Aren’t Using Website Videos, You’re Missing These 3 Benefits
Video options abound, particularly given its growing influence on content marketing success. If you’re thinking video is best done on social media channels, you may not reap the biggest benefits. You need to create videos for your website. To make that pitch to your brand’s executives, read on and […] Read more