An email pops up in your inbox. It’s from the company where you purchased a gift for a family member’s birthday almost a year ago. It reminds you it’s almost time to celebrate again. The brand made a smart email marketing move – delivering personalized, relevant, and timely content … read more.
It is no secret that people’s inboxes are crowded and those same recipients are often juggling multiple email accounts for work, home and a combination of the two. Still, email remains one of the most effective ways to connect with end-users, engage them and move them toward purchase (in […] Read more