Tag: Books
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Web Writers: 9 Classic Must-Read Direct Response Copywriting Books
I don’t care who you are — blogger, freelance journalist, ghost writer, ad copywriter — if you are writing on the web then you need to absorb copywriting mechanics. There are two ways to get to that point: learning and practicing. I can’t help you with the practicing part. You just simply need to write…
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The Web Writer’s Essential Library: 9 Classic Must-Read Copywriting Books
I don’t care who you are — blogger, freelance journalist, ghost writer, ad copywriter — if you are writing on the web then you need to absorb copywriting mechanics. There are two ways to get to that point: learning and practicing. I can’t help you with the practicing part. You just simply need to write … and keep on writing. But I…