3 Strategies to Connect With Your Audience (Hint: Start With Mutual Truths)
“I thought I’d start off by telling you a little bit about myself,” the presenter begins. “This is where I grew up. Beautiful, small, lovely.…
Tag: Blog
10 Tips From Best-Selling Authors That Will Polish Your Content
The one thing fiction and content marketing writers share is the desire to write something both beautiful and true. Beautiful content marketing captiv…
Must-Have Checklist to Creating Valuable Content
Editor’s note: A lot of people love checklists and all marketers love valuable content. That’s why we’re bringing back this post from a few year…
7 Social Media Metrics That Should Really Matter to Your Brand
Your social media pages have thousands of “likes” and followers. You think, “Awesome, this seems to be working.” But sooner or later you think…
Get Rid of These 25 Phrases and Words From Your Content
Editor’s note: Useless words abound in text. That’s why Julia updated this article originally published in 2017, adding more words that you should avoid .…
3 Tools to Energize Your Content Planning and Execution
Now, I love planning, but I love action even more. To create a successful content marketing program, you need to have both. Most companies struggle…
7 Insider Tips to Jump Social Media Hurdles
In the B2B Content Marketing 2019: Benchmarks, Budgets, and Trends – North America report, CMI and MarketingProfs found that 61% of B2B marketers increased their…
6 Ways to Use Reviews in Your Content and Pitfalls to Avoid
Want a shortcut to creating content that will convert, resonate with your customers, and save you time? Enter third-party review websites. For content marketers, reviews…
15 Social Media Management Tools That Can Help Your Business Thrive
In today’s world, social media is one of the best ways for your business to stand out in its field and to reach a wider…
11 WordPress Instagram Plugins for Displaying Interactive Feeds
With over 800 million users, Instagram is one of the fastest growing social networks in the world and has a social stranglehold on quite a…
What Users Want More Of From Your Site
Putting yourself in the shoes of your site visitors ensures your site gives your target audience exactly what they want. While it’s a simple task…
How to create a WordPress blog (step by step + videos)
Learning how to create a WordPress blog is an ideal way to get your online journey started. At WPZOOM we’ve been making WordPress themes for…
Create Visual Stories with Google’s New AMP Format
The “stories” style format has captured the attention of the Web. Facebook/Instagram, Snapchat, Twitter – pretty much every major platform is adopting the approach –…
A 6-Step Framework for Purposeful Blogging
While blogging with a clear strategy in mind can be very beneficial, falling into the trap of posting just to post will leave you with…
How to Integrate Guest Blogging Into Your Content Marketing Strategy
Too many content marketing strategies are missing a huge piece of the puzzle and it’s holding them back. That piece? Guest-contributed content from your brand…
Pain Free Publishing: New WordPress Tricks to Make Blogging Easy
Following all the steps to get a WordPress post published, shared and promoted can be an unnecessarily complicated process. This post will look at some…